IMPORTANT INFORMATION

Complete the entry criteria then Checkout, all mandatory fields must be complete before you are able to Checkout. You will then be required to Register, on doing so, you will receive an email, please click the link to confirm. You will then be able to complete the entry process. Return using your login credentials to enter other categories, book tables and manage your account. Click here for further assistance with the entry process.

Entry Deadline 28th May 2021


Franchisee of The Year

The brains behind the business – this category is open to all franchisees in relation to one salon and not multiple locations

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Why should you win this award? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Why did you choose to franchise? What factors were important to you when choosing which franchise to take in? Use bullet points to detail the support that you receive from Head Office and how you utilise this to manage and grow your business.
  3. Turnover - Show in graph form the annual turnover of the salon for the last two financial years and the level of gross profit during the same period.
  4. Brand and Marketing Activity - How have you and your team adopted the brand and ethos of the franchise? List the promotional and marketing activity you have undertaken in the last 12 months and include both trade and consumer activity. List the policies you have in place to ensure good customer relations. Provide examples.
  5. Aims and Objectives - Using bullet points, list the key aims and objectives of your marketing and promotional plans and outline how you plan to grow your business.
  6. Training - Using bullet points, list the key elements of your training policy.
  7. What career opportunities are offered to staff? Provide examples.
  8. Photographs of the interior of your salon
  9. Photographs of the exterior of your salon
  10. A completed assessment form that you use to monitor staff performance.

Marketing Campaign of The Year

For the best communicators in the business – this award is open to any salon or group.

This category has been updated from the Marketing Award to make sure all areas of marketing within the hairdressing industry can enter.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Tell us about your brand image and how this has evolved and why should you win this award? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Provide examples of any promotional material.
  3. Aims and Objectives - Describe your approach when putting together your marketing strategy.
  4. Unique Points - What is special about your marketing strategy? How does it differ from competitors? Provide an example of a successful marketing campaign and the costs.
  5. Evaluation - How do you measure, monitor and evaluate your marketing plan? Provide evidence to back up your approach.
  6. Budget - What is your marketing budget and what is it spent on?
  7. Website - Talk us through your website and how it has benefitted the business. Provide evidence of any marketing material used to encourage use of the website and any links to online activity.
  8. Photographic evidence of your marketing campaign

Salon of The Year 1

Are you a single salon with an annual turnover of more than £350k? Then this category is for you. This category relates to an independently owned salon or one salon within a group. 

This award is for the Salon business so please focus on the professional industry aspects of your business.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Why you think your salon should win this award? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Turnover – Provide a graph showing the annual turnover of the salon for the last two financial years and the level of gross profit.
  3. Customer Care - List the policies you have in place to ensure good customer relations.
  4. Complaints Procedure - Tell us about the guidelines you have in place when dealing with customer complaints. 
  5. Promotional and Marketing Activity - Shout about the promotional and marketing activity which has taken place during the past year. Please attach examples
  6. Aims and Objectives - List the key aims and objectives of your marketing and promotional plans.
  7. Staff – Provide a completed assessment form that you have used to monitor performance.
  8. Training - Tell us about the key elements of your training policy, including career opportunities. Please attach examples
  9. Exterior & Interior of Salon – provide images

Salon of The Year 2

Are you a single salon with an annual turnover of less than £350k? Then this category is for you. This category relates to an independently owned salon or one salon within a group.

This award is for the Salon business so please focus on the professional industry aspects of your business.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Why do you think your salon should win this award? Can be submitted in a word answer and/or 90 sec video filmed on your phone
  2. Turnover - Show in graph form the annual turnover of the salon for the last two financial years and the level of gross profit.
  3. Customer Care - List the policies you have in place to ensure good customer relations.
  4. Complaints Procedure - Tell us about the guidelines you have in place when dealing with customer complaints.
  5. Promotional and Marketing Activity - Shout about the promotional and marketing activity which has taken place during the past year. Please include examples.
  6. Aims and Objectives - List the key aims and objectives of your marketing and promotional plans.
  7. Staff - Enclose a completed assessment form that you have used to monitor performance.
  8. Training - Tell us about the key elements of your training policy, including career opportunities. Please include examples.
  9. Exterior & Interior of Salon – provide images

Assistant/Junior of The Year

The future of the industry - this category is open to any junior or assistant who has been in training for a maximum of three years up to the end of June 2020.

Finalists in this category will be required to attend a virtual interview or in person if possible. These will be held on Wednesday 11th or Thursday 12th August 2021. 

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Why should you win this award? Can be submitted in a word answer and/or 90 second video filmed on your phone.  Please note that the video is compulsory.
  2. Why did you choose hairdressing as your career and what are your aspirations for the future? 
  3. Training - What training have you received from the salon you work in and what have you gained from this training? Tell us about the courses and any qualifications you have gained.
  4. Goals - Who do you admire and why?
  5. Special Activities - Have you been involved in any shows or salon promotions and if so, what role did you play in them?
  6. Upload 2 photographs showing your creative skills and include a short description of how you achieved each look.
  7. Upload three testimonials
  8. Upload copies of any training certificates

Business Director of The Year

The driving force behind the business – forward thinkers, entrepreneurs and strategisers.

A joint entry may consist of a maximum of three directors.

Finalists in this category will be required to attend a virtual interview or in person if possible. These will be held on Wednesday 11th or Thursday 12th August 2021.

Click Enter Now to look at the entry form in more detail.

This category is now closed

  1. Why should you win this award? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Your Role - As a Director of your company – what is your role?
  3. Details of Achievements - As a Director, what are you most proud of? These should be primarily focused on activities relating to the salon business.
  4. Motivational Skills - How do you motivate others?
  5. Entrepreneurial Skills - What skills do you have that allow you to excel in your role?
  6. The Industry - What are your passions within the hairdressing industry and how do others in the industry view you?
  7. Activities Beyond the Salon - List any additional activities you are involved in within the industry and this can include brand extensions/products.
  8. A recent photograph of yourself
  9. Describe your professional self in 50 words

Customer Service Award

Do you value your client's journey and experience through the Salon? This category is open to salons and their team who go above and beyond to ensure their clients receive the best customer service and care. 

This category has been updated from the Customer Care category to incorporate all aspects of a customer’s experience.

Click Enter Now to look at the entry form in more detail.
This category is now closed
  1. What do you think customer care means and why do you feel your customer care is the best? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Meeting Customer Needs - How do you decide on your customer service programme? Demonstrate what elements of customer service you have in place for your client’s journey through the salon. What would make a potential new client believe they are going to receive excellent customer service when they walk through your door? What percentage of customers return to your salon? Provide evidence
  3. Why do you feel your team is worthy of this award and what impact do they have on your business? Reference retail sales, repeat bookings and mystery customer feedback (if available) and all relevant information. Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  4. Customer Feedback - What do your clients say about your team? Include client feedback/testimonials to support the entry.
  5. Evaluation Methods - Tell us how you ensure your team implement your customer service programme - what methods do you use to evaluate your team’s success in implementing all the customer service requirements? Provide evidence. What do you use to ensure your customer service policy is meeting the needs of your clients and how often do you re-evaluate your customer’s needs? Provide evidence, including example of what Digital evaluations you undertake. E.g Facebook comments or IG comments?
  6. Contribution to Success - What specific areas of your customer service policy have most contributed to your success in business?
  7. Provide photographs of your salon

Educator of The Year

This category is open to any educator who teaches hairdressers technical and creative skills. It is open to in-house educators, freelancers and training providers, and the education can be delivered in person or online, including through social media.

Click Enter Now to look at the entry form in more detail. 

This category is now closed
  1. Why is your approach to training superior, and why should you win this award? Can be submitted in a 300 word answer and/or 90 sec video filmed on your phone.
  2. What is your training philosophy? Tell us about your concept and approach, and explain its structure and purpose. Show us how you implement training, what goals you set, and how you evaluate learner success.
  3. How do you appraise learners and recognize their work? Provide real examples of your appraisal methods and, if any, relevant reward schemes.
  4. What methods of evaluation and feedback do you use? Include a real example of a trainee’s program, including assessment and feedback.
  5. How has your training had an impact on the success of a team or individuals? Provide evidence of your results.
  6. Provide a photograph of your training space, or the place where education is delivered.

Independent Salon – Business Newcomer

This category is open to owners of new independent salons which are less than two years old by the end of June 2020.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Tell us about your exciting new salon. Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Aims - What was your dream when you started out in business and what are your aspirations?
  3. Implementation - What methods and services have you used to achieve growth in your gross turnover? Please provide evidence.
  4. Factors of Success - Why are you so successful and how do you measure this? Please include the team structure and how these individuals ensure your success. Please provide examples.
  5. Business Plan - Please include your business plan and a P&L to demonstrate your set up costs.
  6. Exterior & Interior of Salon – provide images.

Innovation of The Year

For entrepreneurs who make their visions a reality – this category is open to anyone who has launched a product or idea which is new to the hairdressing industry.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. What is the concept or product you are entering for this award and why is it innovative? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Objectives - Why do you feel the concept/product is useful to the industry? What are your aims for the concept/product?
  3. Success Criteria - How have you measured its success? Provide evidence.
  4. Promotion - How have you promoted the concept or product? Include any internal or external promotional material used and if submitting a product, please supply a sample.
  5. Photographic evidence of your innovation

Male Grooming Salon/Barbershop of The Year

This category is open to all barbers and salons that cater for male clients.

Male grooming is a huge part of the hairdressing business sector and 2019 saw barbershops thrive on the British high street so we have opened up this category to barbershops as well as male grooming salons.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Tell us why your men’s hairdressing business should win this award. Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. The Salon - Tell us about the décor, furniture, services and products you use that make you the best male grooming salon/barber shop in your area.
  3. Turnover - Show in graph form the annual turnover of the salon for the last two financial years and the level of gross profit. 3. Marketing - Show us how you market your services and products to your male clients. Please include examples.
  4. The Team - Tell us about your staff incentives, training programmes and activities you undertake as a team.
  5. Exterior & Interior of Salon/Barbershop – provide images

Manager of The Year

For those that manage, inspire and motivate a salon or individual. The entry must be based on managing a single salon.

Finalists in this category will be required to attend a virtual interview or in person if possible. These will be held on Wednesday 11th or Thursday 12th August 2021.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Tell us why you feel you deserve the title Manager of the Year? Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Management Skills - What makes you a great manager? Give examples of all your management skills.
  3. Managing a Team - Provide a brief case history of how you manage your team. Please provide evidence
  4. Management Strengths - What makes you different from others in managing your salon? Provide examples of actions and outcomes.
  5. Upload a recent photograph of yourself (high resolution)

Salon Design Award

For a new or redesigned salon that has been trading for a minimum of six months by the end of April 2021.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Tell us why you opened your new look salon and how this fits with your brand ethos. Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Design (no more than 500 words) - Detail your design brief, what inspired your ideas and what were the aims and objectives for selecting the final design. Tell us about your design challenges and solutions. Please provide evidence. Explain how the finished design met your original brief, aims and objectives.
  3. Budget - Talk us through your budget: initial design budget, furniture costs, your final costs and whether there were any additional or unforeseen costs.
  4. Growth in Turnover - Show us (month by month) how the redesign/opening has affected salon turnover. Please include evidence. If you are submitting a redesign, please show comparisons in turnover before and after the redesign. What has the salon turnover been in the six months since the redesign/opening?
  5. Before, during (if available) and after photographs
  6. Provide any mood boards that were used in the inception of the design
  7. Three photographs of the interior of the salon after completion to include: Reception, Main salon, Back wash zone
  8. A photograph of the exterior of the salon
  9. Website details if applicable
  10. Examples of your salon stationery and branding

Salon Stylist of The Year

For the best stylist in the business, entrants must be fully qualified and work full-time in a UK salon. For those that manage, inspire and motivate a salon or individual. The entry must be based on managing a single salon.


Finalists in this category will be required to attend a virtual interview or in person if possible. These will be held on Wednesday 11th or Thursday 12th August 2021.


Click Enter Now to look at the entry form in more detail.


This category is now closed
  1. Why do you feel you deserve the title Salon Stylist of the Year? Can be submitted in a word answer and/or 90 sec video filmed on your phone. 
  2. Customer Care - Describe your client’s journey, from consultation through to aftercare and rebooking. Please provide:
    • average number of clients per week
    • average bill
    • rebooking statistics
    • upsells to include treatments and technical services
    • new client request figures
    • retail results (including average client spend)
  3. 3. Training and Inspiration - How do you keep up-to-date with the latest techniques and trends? Please provide:
    • training courses attended in the last 12 months (in person or virtual)
    • magazines, websites and events you use to gain inspiration
    • any professional bodies or associations you are a member of
  4. 4. Contribution to the Salon - Outside of your column what do you do to contribute to the salon team? Please provide:
    • details of any internal training provided
    • charitable or social activities organised
    • shows or seminars participated in
    • other (as relevant)
  5. Upload three client testimonials 
  6. Upload copies of any training certificates.

Salon Team of The Year

The team is the backbone of any salon business – this category celebrates teams of three or more employees.

Click Enter Now to look at the entry form in more detail.

This category is now closed
  1. Tell us why your team should win this award. Can be submitted in a word answer and/or 90 sec video filmed on your phone.
  2. Examples of external PR which relate to your team.
  3. The Team’s Strengths - What does your team offer and what makes them special?
  4. The Team - How many people are in your team and what does each of them contribute?
  5. Team Building Activities - What team building activities and/or initiatives do you have in place to ensure team integration and motivation and what new activities have you undertaken as a team? Give a short description of how you worked together and what these activities achieved. 
  6. Upload ONE photo of the Salon Team (high resolution) 

Social Stylist of The Year

Are you a whizz at creating hype around your latest Instagram posts? Is your Inbox flooded with direct messages from followers wanting you to work your hair magic? This award is for the stylist with the best online presence and strategy that attracts clients to their business.

Entrants can be freelance or based full-time in a salon

Click Enter Now to look at the entry form in more detail.
This category is now closed
  1. In a 90 second video explain why you feel you deserve the title Social Stylist of the Year? 
  2. What is your social media strategy and how do you entice new clients with your posts? 
  3. What was your Instagram, Facebook, TikTok, YouTube and/or Pinterest follower count in January 2020 and what is your follower count now? 
  4. Upload your three most popular posts in the last 18 months, stating the amount of likes and comments for each and explain why you think these posts had the best engagement. 
  5. Upload three client testimonials from customers who have discovered you through your social media account.