L’Oréal Professionnel has stayed true to its founding mission: develop the professional hair industry. For over 110 years, we continue to support pro talent, providing them with the tools to succeed and the exposure to shine. We invented the first harmless hair dye, the first haircolouring schools, the first large scale professional hair competition. It is our legacy to understand what businesses need and develop the profession together. Today, in a shifting global industry, we reaffirm our commitment to make a difference within the pro community.
Through its trailblazing spirit, passion for science and new innovations, L’Oréal Professionnel continues to lead professional hair, into the future.